[I]t is the first evidence that women openly advertise their fertility. Interestingly, all the women in the study group described themselves as being in committed relationships with men. So why go to the trouble of dressing up? Perhaps to attract other men. “Women with high fertility tend to feel attracted to men other than their primary partners...”So ladies, if you're getting that wandering eye, check the calendar — what part of your cycle are you in? If you can resist temptation for a few days, the feeling might very well pass.
I enjoyed reading this brief article in New Scientist. Apparently, women make themselves pretty when they're ovulating. Here's an excerpt: